Found > SERVICES > PAID MEDIA > PPC > FEED OPTIMISATION

FEED OPTIMISATION

ENHANCE RETAIL PERFORMANCE WITH FEED OPTIMISATION

Turn your product and shopping data into sales by reaching audiences when they are most likely to buy.

At Found, we offer innovative shopping feed management solutions to deliver significant retail performance across Shopping, Search, and Social. Investing in feed optimisation is critical to ensure your ads stand out with high-quality, eye-catching listings that will capture the attention of your target audience.

Expertly managed by a Premier Google Partner Agency, feed optimisation will elevate impressions, click-through rates, and ultimately, drive more sales, generating tangible results for your business.

Great Places to Work

Best Workplaces

THE DRUM

Recommended Agency

Google Premier Partner

Premier Partner Agency

What is

FEED OPTIMISATION?

WHEN IT COMES TO MAXIMISING ROI FOR YOUR ECOMMERCE BRAND, FEED OPTIMISATION IS CRUCIAL.

Feed optimisation is a valuable tool for advertisers using platforms that require or can benefit from a product feed of information. Although commonly associated with Shopping campaigns, it can also benefit Search and Social channels by improving ad performance and driving higher conversion rates. Our team of experts can help you leverage the power of feed optimisation to maximise ROI for your business.

This service is a game-changer for ecommerce retailers seeking top-tier performance – strategically structuring ads that appeal to target audience needs, connecting with customers at the crucial decision-making moment, and successfully leveraging available offers by accurately matching ads to products that shoppers are interested in. It’s a must-have for any ecommerce brand.

Feed Optimisation

SERVICES

Master feed optimisation with our expert service, driving significant business growth. We align closely with your goals, optimising product feeds and implementing strategic campaigns for maximum impact. At Found, we are committed to elevating your online success, ensuring your ecommerce brand achieves outstanding performance.

GOOGLE SHOPPING

Google Shopping is a feed-driven advertising system that is ideal for businesses selling products online. Unlike traditional PPC advertising, it is not based on bidding on keywords. Instead, it focuses on presenting your products and informing Google that they are the most relevant results for the searcher. With our expertise in Google Shopping, we can help you optimise your product feed, making sure that your brand is reaching the right audience.

META DPA

Dynamic Product Advertising (DPA) is an increasingly popular tool for ecommerce businesses to advertise their products across Meta platforms. By utilising your product feed, DPA enables you to promote your entire product catalogue without having to create thousands of individual ads. With our expertise in DPA, we can help you break through the noise and achieve maximum ROI from your Meta advertising efforts.

SEARCH ADS

Google’s search network is crucial for businesses. While keyword research and optimisation help improve ad positions and reduce CPCs, feed optimisation also enhances search ads by enabling dynamic ad copy tailored to products or audiences, thereby driving conversions. Optimise your feed for relevance and quality to reach the right audience and boost sales.