As well as the ability to increase brand awareness, generate leads and sales SEO can also play a key part in demonstrating and controlling your brand reputation.

Philip Gamble, 12 May 2022

What is the Ideal Bounce Rate for a website?

Bounce rate will differ by page, by search term and by search intent. There is no universal “good” or “bad” number.

Philip Gamble, 24 Mar 2022

Long Term SEO Strategy: Do we ever finish optimising a site?

As we approach the end of a tumultuous year it’s likely that, after reviewing performance, attention will turn to where marketing budgets should be allocated for 2021 or the 2021/22 financial year.

Philip Gamble, 30 Nov 2020

Most Significant Recent SEO changes in 2020.

Search engine algorithms and features change on a near daily basis, indeed Google announced that they made more than 3,200 to their “search systems” in a recent year.

Philip Gamble, 01 Jul 2020